Chris Koelle is a freelance illustrator, artist, and art director whose work moves between fine art, visual storytelling, and design. Based in Greenville, South Carolina, he has spent more than two decades creating imagery for films, books, magazines, packaging, branding, and other story-driven projects.
His work is known for its sense of atmosphere, symbolism, and narrative intensity — often blending hand-crafted illustration, design structure, and a cinematic awareness of mood. Across disciplines, his aim is the same: to create images that feel memorable, emotionally resonant, and visually distinct.
Over the course of his career, he has created artwork for award-winning documentaries and feature films, editorial and publishing clients, luxury and craft packaging, brand identities, and independent cultural projects. In addition to commissioned work, his personal practice continues to explore mythic, spiritual, and psychologically charged imagery through drawing, painting, collage, and print-based work.
He works with publishers, filmmakers, agencies, brands, and select direct clients who value strong visual thinking, clear communication, and original work with a compelling point of view.
Selected Clients and Collaborators:
World’s Fair Pictures
Birds Fly South Ale Project
Liberty Cigar Company
Chronicle Books
PBS / The Documentary Group
Erwin Penland
Clemson World Magazine
Good Grit Magazine
GX Magazine
Within Things Curiosity Shop
Uniroyal
XWECAN